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Owners and admins Learn which promotions pay for themselves. Tag each link with where you posted it and what it cost. Then compare the results, and share one link’s numbers with its promoter.

Before you start

  • You need an owner or admin account. Chatters and content VAs see the numbers, but they cannot type a source or a cost, or share a link.
  • The creator’s tracking links are in OnlyX. See Create tracking links and free trial links.

Where the earnings come from

OnlyFans counts the clicks and the fans of each link, but it never says how much money a link made. So OnlyX works it out. A link’s Earnings is everything that the fans who came through it have spent on this creator.
  • A fan who came through two links counts in both. So the earnings of her links do not add up to her revenue.
  • All of a fan’s spending counts, even money he spent before the link existed.
  • ”—” means OnlyX cannot tell. It does not mean $0. Point at it to read why.
  • ”≥” before an amount means “at least”: only some of the link’s fans could be matched to a payment.
For her real revenue, use the Earnings tab. See Earnings: see what a creator earned.
1

Open the Tracking Links tab

In OnlyX, click Creators. Then click the creator’s card. In her menu, under OnlyFans, click Tracking Links.
2

Tag the source

In the link’s row, click the Source cell. An empty cell says Select. Type where you posted the link, such as “Reddit”. Then press Enter.OnlyX suggests the sources you already used for this creator. A source can have up to 60 characters. OnlyFans does not know your sources: they are yours.
3

Enter the cost

In the same row, click the Cost cell. An empty cell shows ”—”. Enter what you paid to place the link, such as 150 or 149.50. Then press Enter.CPC and CPF now show numbers for this link. Profit and ROI show numbers too once the link’s earnings are known. To cancel while you type, press Esc.
The tracking links table with a source typed on each link and costs on most, and the Net and Gross switch at the top of the tableThe tracking links table with a source typed on each link and costs on most, and the Net and Gross switch at the top of the table

1 Source · 2 Cost · 3 Net or Gross

To remove a cost, click it, delete the amount, and press Enter. An empty cost means “not known yet”, and Profit, ROI, CPC and CPF go back to ”—”. Enter 0 only when the promotion was free. A cost can be up to $1,000,000. When OnlyX reads her OnlyFans page again, your sources and costs stay as you typed them. On a phone, each link is a card. Tap Add source or the Cost button on the card.
1

Show every figure

At the top of the table, click All metrics. The table adds CPC, EPC, CPF and ARPU. Compact goes back to the short view.
2

Choose Net or Gross

In the switch at the top of the table, click Net or Gross.The header of the earnings column shows your choice, for example “Earnings (net)”.
3

Sort by a figure

Click a column header, such as ROI. The biggest values come first. Click the header again to reverse the order.Links with an unknown value always come last.
4

Optional: Filter by source

In the Source column header, click the filter icon. Select a source, or No source to find links you have not tagged. All sources shows every link again.
What each figure means: Point at a column header to read what it means. Net is what reaches the creator, after OnlyFans’ 20% cut. Gross is what the fans paid. The switch changes Earnings, Profit, ROI, EPC and ARPU. Cost, CPC and CPF do not change.
The Net and Gross switch is saved in your browser, not for your team. It is the same switch as on the Dashboard and in Analytics, so changing it here changes it there too. It starts on Net.
The five tiles at the top of the tab count all of the creator’s links. The totals row at the end of the table counts only the links your filters leave. An earnings total with an “i” icon or a dotted line is not a clean total. A fan can count in two links. In the link’s row, click the chart icon. When you point at it, it says “Clicks and fans over time”. A window opens with all the link’s figures, its source, and a chart of the last 90 days. The chart shows each day’s new clicks and new fans. Point at a day to see its numbers. Otherwise the chart shows the totals for All days.
One tracking link's window: its attributed earnings, its figures such as Clicks, Fans and ROI, and a day-by-day chart of new clicks and new fansOne tracking link's window: its attributed earnings, its figures such as Clicks, Fans and ROI, and a day-by-day chart of new clicks and new fans

1 What the link's fans have spent · 2 New clicks and new fans, day by day

Give the person who promotes a link a page with its results. The page needs no sign-in, and it shows nothing about your other links.
1

Open the share window

In the link’s row, click the share icon. When you point at it, it says “Share this link’s numbers with whoever is promoting it”. You can also click Share in the link’s chart window.The Share this link window opens.
2

Decide whether the promoter sees money

Look at the switch. When it is on, it reads Share earnings: the promoter sees what the link’s fans have spent. When it is off, it reads Hidden from promoters: the promoter sees clicks, fans and conversion, and no money at all.The switch starts on for a link you never shared. Turn it off first if the promoter must not see money.
3

Copy the link

Click Copy Share Link.OnlyX creates the page and copies its address. The button reads Copied, and the Share link field shows the address. Send it to the promoter.
The Share this link window with the Share earnings switch on, the share link address, how often it was opened, and the Copy Share Link buttonThe Share this link window with the Share earnings switch on, the share link address, how often it was opened, and the Copy Share Link button

1 Share earnings, or hide them · 2 The address to send · 3 Copy Share Link

The link has no end date. Open the window again at any time to see how often the page was opened, or to change the switch. Copying again gives the same address, and a change to the switch keeps the address too. To end sharing, click Stop sharing. The message “Sharing stopped” appears, and the old address no longer opens. If you share the link again later, it gets a new address.

What the promoter sees

The promoter’s page shows:
  • the creator’s OnlyFans name and @handle;
  • the link’s name, its kind and when it was made;
  • a tracking link’s address, with a Copy button;
  • Clicks, Fans and Conversion;
  • Earnings, only when you share earnings. When only some fans could be matched, it says “At least this much — some fans are still being matched”;
  • two small charts of how clicks and fans grew, once there are at least two days of history.
A promoter's page on a phone: the creator, the link, the Clicks, Fans, Conversion and Earnings tiles, and two charts of clicks and fans over timeA promoter's page on a phone: the creator, the link, the Clicks, Fans, Conversion and Earnings tiles, and two charts of clicks and fans over time

1 Earnings, when you share them · 2 Clicks and fans over time

The earnings on this page are always gross, whatever your switch shows. If your team reads Net, the promoter’s figure is 25% higher than yours. The page never shows your cost, your profit, your ROI, fan names or messages.

If something goes wrong

OnlyX did not understand the cost. Type only a number with at most two decimals, such as 40 or 39.50. A $ sign and commas are fine. A negative amount is not.
OnlyX could not save your change. Check that the cost is $1,000,000 or less and the source is 60 characters or less. Then try again.
No fan from this link could be matched to a payment yet, so OnlyX cannot tell what the link made. It is unknown, not zero. Profit, ROI, EPC and ARPU are then unknown too.
The promoter’s page always shows gross earnings. Switch to Gross to see the same number.
OnlyX could not load the figures in the other unit. The figures on screen stay in the unit they were in. Try the switch again.

What’s next

Create tracking links and free trial links

Earnings: see what a creator earned

Net or gross, periods and the reporting timezone